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Havana, Sep 3 (Prensa Latina) The Cuban rum
commercialized under the Havana Club brand is
present in more than 125 countries over the
world, due to a solid expansion strategy,
reported dtc, the Ministry of Tourism website.
A key role in increasing sales has been played
by the joint venture Havana Club International,
made up of CubaRon and the French company Pernod
Ricard.
Some three million nine-bottle boxes of Havana
Club rum were commercialized all over the world
last year.
Experts noted that Havana Club ranks 29th among
the world's top 100 Premium liquors, due to its
high quality.
The company sells a wide range of rums,
including Aged Silver Dry, 3 Years Old, Special
Aged, Aged Reserve, 7 Years Old, 15 Years Old,
Cuban Barrel Proof and Extra Aged Maximum, which
are distributed in the Silver Dry, Golden, Dark
Premium and Super Premium categories.
A key role in increasing sales has been played
by the joint venture Havana Club Internacional,
made up of CubaRon and the French company Pernod
Ricard.
(Prensa Latina) 03-09-2008
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